Five Finger Death Punch has unveiled the video for their next single I Apologize,. Culled from their sixth studio album, Got Your Six, the chilling clip follows Ivan Moody through a cemetery housing our era’s most notable deceased rock icons, ranging from Elvis to Kurt Cobain and Amy Winehouse to Jimi Hendrix. The clip was shot at Los Angeles’ famed Angelus Rosedale Cemetery with Nathan Cox directing the band-conceived storyline.
“The video is a dark somber metaphor that speaks for itself. I don’t think we need a parallel narrative to explain it or emphasize its impact as almost everyone knows someone struggling with some form of addiction.
It’s real for everybody. We have even been losing exceptionally bright, talented people who you’d assume know better. No matter how much support you provide, ultimately it’s everyone’s own decision to face their demons or perish” explain the band members.